Step By Step Guide: How to Create Twitter Account For Business in 2020

In today’s high-tech and super-connected world, social media plays a very important role to run a Small Business or Built a personnel brand.

If you are new to Digital Marketing or have just started with your own small business, then I am sure you must have heard a lot about the social media platform i.e. Facebook, Twitter, Linkedin, TikTok, Pinterest, etc.

With the help of these social media platforms, you can easily grow your business, increase engagement, build customer loyalty, get more leads, and so on.

But before you get all the benefits of the social media platform, it is crucial for you to create an account on these top networking platforms.

So, If you are someone who needs to get advantages of these platforms. But don’t know How you can create an account on these platforms, then you have come to the right place.

In this article, I will provide you with a step-by-step guide of How to Create a Twitter Account for business in 2020.

Remember: You can also apply the same steps to make your own personnel twitter account.

Ready to Create your Twitter Account? Yes.

Oh. wait a Minute.

If you new to twitter platform and know little about twitter, then here is Twitter Dictionary: 30+ List of Twitter Terms You Need to Know in 2020

Let’s get started.

Topics Covered

What is Twitter?

Before I tell you how to start with the steps to create a Twitter Account, First I would like to give a brief introduction of What is Twitter? and Benefits of using Twitter for Business in 2020.

Like Facebook, Twitter is also a social media platform mainly used by the celebrities, politicians, cricketers, business owners and others.

With the help of twitter, users of twitter can send a short message with a limit of 280 characters mainly called Tweets where a Tweet may be any Photo, Video, GIFs, link, or a simple text.

On twitter, the users of twitter can read and post tweets and follow each other via update feeds.

With the help of twitter, you can easily get in connection with other like-minded people, talk to them, and build a strong relationship with them.

According to the recent social media industry reports, twitter has ranked as the most leading Social platform with 152 million monetizable daily active users(mDAU) worldwide.

It might amaze you that as of December 2019, former U.S President Barack Obama was the most followed celebrity on Twitter with 110.8 million followers.

Now that you have come across, what is Twitter?

It is time for you to get some benefits of using Twitter for Business.

Benefits of using Twitter for Business

-> Increase Brand Awareness

Being a Small Business, it becomes important for you to build a brand awareness.

Social Media Platform, Twitter allows you can connect with your niche audience either by creating the promotional ads or by posting regular tweets on your twitter business account.

Before you tweet, it would be beneficial for you to analyze your competitor’s account.

As it will give you a competitive edge for the different topics that you want to educate and entertain your audience with.

-> Build strong customer Support Channel

You can make your twitter account as a great customer support channel.

With the help of twitter, you can easily monitor what your audience or competitors are talking about you and activities happening in your niche.

As twitter works in real-time mode, you can easily interact with your audience to know what they expect or think about your products or services to provide you with a better input to improve your Products or services.

In case, if you ever come across negative reactions or comments from customers, you can easily resolve it quickly before the situation goes out of your hands.

-> Easy to Identify & Target Customer

If you think why use twitter for your business, then at this point you will get more clarity.

As Twitter is an open platform, it becomes easy for you to identify and target the customer based on your industry niche.

With the help of twitter, you can easily get to know about your targeted audience interest, the website account they follow, their profile bios, and so on.

Once you have analyzed your audience on Twitter, now you can easily use the twitter ads that will allow you with a variety of demographic data to target your customers and make your ads based on the are targeting.

-> Drives Organic Traffic to website

You can easily drive traffic to your website , with the use of twitter you provide your customers with the special offers or the announcements of your online & offline events including the features, recent services , updates and so on.

When you provide your audience with information, you can direct people to your local store or website to get more sign up, leave comments, buy product, app download and etc.

Also, you can ask your followers whether they like your product with a fun questionnaire linked to your website and give special discounts to people who complete your questionnaire.

-> Follow Trends in Your Niche

Twitter is only the marketing platform that provides you with the most trending topics that people are talking about.

You can easily do a related search on twitter related to your business or industry. As twitter provides you with a dozen of links at a different websites and blogs.

You can grab the opportunity to learn about the current trends in your industry.

With twitter, you can search for both local and global trends and reach up-to-date information conveniently.

Also, you can find out your competitor’s current strategies and follow them if their activities seem successful.

Now, that you have become familiar with the benefits of using Twitter account.

It is time for you to get a step-by-step guide to create twitter account in 2020.

Step-By-Step Guide to Create Twitter Account in 2020

Let us see How you can create a twitter account for business in 2020.

  1. The first step is to go to Twitter Website with your Computer, Tablet, or Android Phone.
  1. Type in your phone number or email address with name. (This is your Username, choose it wisely. Remember, you can change it later. )
  1. Click on the Next Button.

In the next screen, twitter will ask you to Customize your experience. If you don’t want this you can uncheck the box on the sign-up page. Read the article for more information.

  1. You can now tap on the Sign Up Button when finished.
  1. Enter the verification code. You have received on your Email Address or Phone number and click on the ‘Next’ button.
  1. It will now ask you to enter the password (Remember to choose a complex password) and click on the ‘Next’ button.
  1. Choose the Profile picture or you can Skip to upload the profile pic for now. In the next screen it will ask you to give a brief bio about yourself.
  1. In the next step, choose for the language and the topics that interest you. (or you can skip it for now.)
  1. Next, you can start following your favourite twitter account.

Congratulation, you have now successfully created your Twitter account.

Now, you have created your Twitter account. It’s time for you to Optimize your Twitter Profile in 2020.


In this article, I have tried to cover every single detail that might be useful for you.

In case, if you face any difficulty with the steps to create your twitter account, you can ask via a comment in the box below.

If you have enjoyed this article, please share it with your connections, so that non-twitter users can learn about How to create a twitter account.

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Priyanka Singh

Priyanka Singh

Hey! I'm Priyanka - Initiator of Ecommshala. I have created Ecommshala as I love Reading & writing about eCommerce business, digital marketing, blogging, etc. With that, I also like to help you master content creation, digital marketing, and build a successful business online. Keep Reading My Blog.

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